For the visionary Riyadh Front shopping center, Ophir crafted a temporary installation that seamlessly blends functionality and immersiveness into a unique experience. We created **Fluxus**, an artwork inspired by its name’s etymology: a flow arises when a particulate imbalance occurs within the macrostructure of an element, generating opposing tensions to restore structural equilibrium. This dynamic represents the continuous cycle we define as "life" or "living," characterized by the relentless generation of tension flows seeking balance.

With this vision in mind, we designed organic elements with distinctive patterns and developed an immersive installation composed of sound and light. The project also included the design of a visual identity and merchandising, in collaboration with sound and light artists.